Iowa City Tourism Grant

September 16, 2022 |

IOWA CITY, IOWA (September 16, 2022) – Projects and events that spur visitor spending may be eligible for up to $30,000 in grant money now available through the Iowa City Tourism Grant Program. The application is open to both nonprofits and for-profit entities. The applicants are not required to reside in the City of Iowa City, but any events or programing requesting funding must take place within the city limits to be eligible.

Up to $30,000 is available for new events or initiatives and up to $5,000 is available for existing events or initiatives. The funds are for specific reimbursable expenses which can include marketing, promotion, and infrastructure. The grant may fund up to a 50% of qualified expenses.

“The travel and tourism industry was obviously one of the most greatly affected sectors by the pandemic,” said Josh Schamberger, President of Think Iowa City, the Iowa City/Coralville Area Convention & Visitors Bureau. “This is a great use of ARPA funds to spur new economic activity by visitors to Iowa City.”

The City of Iowa City contracted with Think Iowa City to administer a tourism and visitor recovery grant program to spur visitor and economic activity in Iowa City. The program is funded through the State and Local Fiscal Recovery Fund as part of the American Rescue Plan Act (ARPA). The contract agreement was approved by the Iowa City City Council in June, making $125,000 available by the end of 2026.

The application is available at Applications will be reviewed on a monthly basis. Funds are available until 2026 or until exhausted, whichever comes first.