Sales 101 for Starting a Business

July 6, 2023 |

Join us in Iowa City on Wednesday, July 19th or in Cedar Rapids on Tuesday, July 25th for our seventh session on Sales 101 for Starting a Business.

Session Learning Objectives:

Join us for a 1.5-hour session designed for entrepreneurs and small businesses to master the art of selling. Learn essential sales techniques and strategies to drive revenue growth. Topics covered include understanding the sales process, effective communication, building trust, overcoming obstacles, and closing deals. Led by experienced sales professionals, this interactive session offers practical exercises and real-life examples. Unlock the key strategies to elevate your sales efforts and propel your business forward.

Featured Speakers:

Tom Banta, VP & Director of Strategic Growth at ICAD/Business Partnership

Tom graduated a Hawkeye with a degree in Economics before embarking on a diverse and winding path of business and relationship development opportunities.

From Automated Vehicles and Education Technology to Natural and Organic Foods, Tom takes his work seriously, but rarely himself. He found his way to ICAD via a sorted and checkered career history with roles at Allsteel, Tippie College of Business, and community place-making with the Blue Zones Project. Along the way he has lived in Silicon Valley and Austin, TX, but proudly calls Iowa City his home.


David Tominsky, Chief Relationship Officer at NewBoCo

David spent the first 15 years of his career in the technical staffing industry. After spending 10 years growing the Iowa market for one of the largest staffing companies in the world, he helped launch an IT consulting division for an established HR consulting company before starting his own IT and engineering staffing firm. His work involved recruiting highly skilled technical talent for Iowa-based companies.

Today, Tominsky serves as the Chief Relationship Officer for The New Bohemian Innovation Collaborative where he leads the NewBoCo Studios and NewBoCo Entrepreneurship and Innovation teams. NewBoCo Studios is a full-service startup and venture studio that offers technical, creative, go-to-market, and digital marketing services. The NewBoCo Entrepreneurship and Innovation team include the Iowa Startup Accelerator, Kiva Iowa, and the NewBoCo Community Partner program that collaborates with Iowa communities, rural and urban, to promote tech education and entrepreneurial support programs.


RSVP to Iowa City (July 19th @ 11:30am):
RSVP to Cedar Rapids (July 25th @ 8:30am) coming soon


The Business Startup Speaker Series — presented by the Iowa City Area Development Group/Iowa City Area Business Partnership and NewBoCo — leads current and aspiring entrepreneurs + small business owners through a Step-By-Step guide of all the things you need to know when starting and growing your business. From Administrative Basics to Branding, we’ll cover it all.